Life as Art:For The Love Of JoeFest: A Real American Toy Convention

This past weekend in Augusta, Georgia, the 2024 JoeFest Toy and Comic Book Convention showcased over 300 vendors of toys, comic books, anime, novelties, pro artists, collectibles, and celebrities! Now, that’s a lot to see! Hohenwald’s very own toy collectible store, YoJoe Depot, was there to represent and be part of the 300-vendor party.

Achieving Pop-culture status means your name becomes synonymous with something in our society, like Star Wars or Levi’s. GI Joe has accomplished this and then some. When Hasbro first launched the GI Joe toy line in 1964, it was an audacious attempt to capture...